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UK insurance company’s sexist ad

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sexist implcations of insurance adThe back page of yesterday’s Daily Star featured an awful advert from UK insurance company Vine Cover.

‘We understand that mistakes happen…!’ says the ad.

The ‘mistake’ in question – a woman – is pictured seated at the foot of a man’s bed.

Below this runs the text: ‘Car and Van Insurance for drivers with convictions’.

Convictions, women; these ‘mistakes’ are one and the same according to Vine.

To complain to Vine online or via a letter, see their contact details here.

Alternatively, you can tweet the Daily Star at @Daily_Star.

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